Learn from the Experts: Customer Acquisition

Key Elements of Customer Acquisition That Every CEO Should Know

Ravit Avidor from Lighthouse Ventures, Omri Erel, Senior Vice President Marketing at Socialbakers and Sean Gaddis, Founder at Distro and former CMO at Mall Group were discussing B2B and B2C customer acquisition, e.g. what are the key elements of customer acquisition that every CEO should be aware of, main differences between B2C and B2B acquisition or how to identify your potential customer.

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